Tuesday, December 7

Sports Minister Calls For Content Driven Process In Nigerian Leagues

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Frankie Omokhua

Minister  of Youth and Sports Development, Sunday Dare, has called on football stakeholders in the country to be “content driven” in the administration of the Nigerian leagues.

Dare who disclosed this on Saturday during an inspection tour of the National Stadium, Surulere, Lagos, which is undergoing rehabilitation, believes that Nigerian football leagues can not  make headway without giving it robust contents.

“Our football league must be “Content Stupid” to develop because football is content stupid”. “We watch the English Premier League, we are transported to Wembley through the power of television. It is  clear that  our domestic league cannot develop without content”.

“We have agreed with the  NFF and LMC that there must be content in our League. We may not be able to cover or show five or six matches, but, the content must be there”. “

“I have received an assurance from the LMC that there would be content. The content might be gradual, but, there must be some clear markers laid down, especially now that stadiums will be empty due to the Covid-19 pandemic”. “Fans would be able to watch their teams play on television”.

“Content must return  so that our apex football league can develop and gain universal recognition”, said the minister.

In the meantime, the  Sports Ministry and the  League Management Company (LMC) have agreed to ensure the 2020/2021 Nigeria Professional Football League kicks off on Sunday, December 27, 2020, after countless delays.

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